Phlo, the AI that runs your photography business
Phlo is not a chatbot sitting on top of a CRM. She is wired into your real inbox, projects, invoices, contracts, galleries and calendar, and she does the work when you ask, in plain English or out loud.
What she does on a Wednesday
Ask for a reply to Priya about the November date and she finds the thread, reads it, checks your availability and the booking link, and drafts the reply in your voice. Ask for the contract and she builds it from the project with the names, dates, venue and fees already right. Ask what is on today and she reads your calendar back to you.
- Inbox: find the thread by client name, summarize it, draft the reply, send it when you say so.
- Leads and projects: convert a lead, move a stage, add tasks, archive what closed last year.
- Invoices: draft one, find one by client, retry a failed installment.
- Contracts: draft from the project, send for signature, void if needed.
- Galleries: create, set a passcode, publish.
- Calendar: block dates, list upcoming bookings, hand you the right booking link.
- Memory: remember that Marcus is the decision maker and that they prefer email after 5.
The line she does not cross
Internal work she just does. Anything that goes to a client, an email, an invoice, a contract, she drafts and waits for you to read, edit or send. Every photographer has a story about an automation that emailed the wrong couple. This is the guard against it.
Voice
Tap the microphone and talk. Phlo listens, does the work, and answers out loud. It is built for the car after a shoot and the walk between ceremony and reception.
Questions
- Will Phlo email my clients without me?
- No. She drafts client-facing emails, invoices and contracts and waits for your approval. Internal actions like moving a stage or blocking a date she does when you ask.
- Is Phlo included in the subscription?
- Yes. Every plan includes a monthly Phlo allowance, and the Pro plan includes four times the Standard allowance.
- Does Phlo write like me?
- She drafts in your voice using your own past replies and the writing preferences you set, and she signs with your signature card.
Try it on your own business
Fourteen days free with a card on file. Nothing is charged until the trial ends, and you can cancel before then from Settings.